Fall Fashion Frenzy Charity Event at Woodburn Premium Outlets Recap

woodburn-fall-fashion-frenzy-eventHi friends!

Who attended the Fall Fashion Frenzy Charity Event at Woodburn Premium Outlets last Saturday? It was an awesome event, filled with fun, food, shopping, and steals to be had all day long.


The 11 charities that benefited from the event were all there helping out. These puppies were from Guide Dogs for the Blind.woodburn-fall-fashion-frenzy-event-photo-booth

Attendees received a complimentary catered lunch with original Fall Fashion cocktail (“Frenzy Fizz,” “Sparkling Diva,” and “Fashion Spritzer”), and snapped fun candid photos at the Photo Station by Paparazzi Tonight.

At each tent entrance there were different Fall ‘looks’ from Woodburn Premium Outlets retailers (top photo).


Attendees were invited to enter to win one of 12 purses donated by stores. Inside one purse was a $500 gift card. Attendees gathered together to find who the winners were at the drawing.


The lucky winner of the $500 Simon Premium Outlets gift card.


Plus there were cute swag bags attendees got to take home with them – filled with indulgences!

All in all, the event raised more than $50,000: a record year, with all of it going to charity. Everyone had an amazing time and it was a completely packed house.

If you’re in the Portland metro area next year, you should absolutely come to the event for a fun day of shopping and charity! Hope to see you there next year –


Annual Fall Fashion Frenzy Charity Event at Woodburn Premium Outlets – Win $60,000 in Prizes!

This post is part of a paid campaign with Woodburn Premium Outlets. The opinions expressed are my own. To read my full Disclosure Policy, click here.

Woodburn Premium Outlets Fall FashioN Frenzy information image

Woodburn Premium Outlets in Woodburn, Oregon (about 35 minutes South of where I live, as it so happens!) is hosting their annual Fall Fashion Frenzy Charity Event this coming Saturday. With the purchase of a ticket, attendees will receive lunch, a tote bag full of goodies, a “Style Pass” with access to exclusive store discounts, entry in the Purse Party Raffle and access to a raffle for over $60,000 worth of gift cards, and more!


Crowd at the Purse Party Raffle event.

This is an amazing, fun event every year – and better yet, 100% of proceeds from this event go to benefit a number of great charities including Big Brothers Big Sisters Columbia Northwest, Family Building Blocks, Guide Dogs for the Blind, Horses Adaptive Riding & Therapy (HART), Katie’s Kause for Cystic Fibrosis, Marion County Dog Shelter, North Willamette Valley Habitat for Humanity, Project POOCH, Inc., Shangri-La Human Services, Simon Youth Foundation, and Start Making a Ready Today (SMART).

woodburn-outlets-promo-headerWoodburn Premium Outlets features 110 outlet stores from the world’s finest designer and name brands offering savings of 25% to 65% every day, including Adidas, Ann Taylor, Banana Republic, Cole Haan, Eddie Bauer, Fossil, Gap, J.Crew, Max Studio, Nautica, Nike, The North Face, Polo Ralph Lauren, Puma, Tommy Hilfiger, and more. You can see the full lineup of their brands and latest promotions here.

WHAT: Fall Fashion Frenzy Charity Event

WHEN: Saturday, October 17,10am –3pm

WHERE: Woodburn Premium Outlets, 1001 N Arney Road, Woodburn, OR 97071, (503) 981-1900

Tickets to this event are $20, available on EventBrite.com.*

Get Your Ticket Now

Hopefully I’ll see you there!


Recap: Portland Bloggers Speed Networking Meetup at Passionfruit HQ

portland-bloggers-speed-networking-1 Last Sunday the Portland Bloggers group came together for a fun speed networking event at the Passionfruit headquarters in SE Portland.portland-bloggers-speed-networking-3portland-bloggers-speed-networking-5It was a morning filled with fun, laughter, quick-fire questions, networking, business card exchanging, and a ton of great advice on blogging issues. portland-bloggers-speed-networking-8portland-bloggers-speed-networking-4We noshed on deli cold cuts, cheeses, fruit, fresh vegetables, and bagels provided by Bowery Bagels (DELISH vegan cashew cheese on salted bagels!) and sipped coffee from Black Rock Coffee.

portland-bloggers-speed-networking-7We also got an inside look at the incredibly cool Passionfruit office space and the inner workings of Passionfruit Ads where you can sell ad space, paid posts, or sponsored content through their blog widgets with minimal maintenance and upkeep (seriously if you haven’t tried it out – DO IT NOW! I can’t believe how much time I spent on managing individual sponsors and advertisers with the emails, and back-and-forth, and getting their banner ads, having to re-optimize them, uploading, then taking down once the ad had run. Once you do it through Passionfruit, all the headaches are GONE and you just collect a paycheck. Seriously cool.)portland-bloggers-speed-networking-9portland-bloggers-speed-networking-2We had a fun photo shooting area with photo booth props Bee and Jenni had made. I’ll be updating this space soon with the photos!portland-bloggers-speed-networking-6It was a great morning and I met a number of local bloggers to add to my reading list and my blogging buddy list. We had a prize draw and 3 bloggers won some awesome prizes including a year of Passionfruit ad service, the book Blog, Inc.by Joy Cho, and a package of blogging goodies like stationery supplies and blog planner. (Plus we all received a sample of Lemon Dream Bar King Cream ice cream to take home with us!)

Stay up to date with all Portland Bloggers events here. Hope to see you at the next one!

Have you ever been to a blogging meet up? Was it worthwhile to attend?


I’m a volunteer member of the organizing team of Portland Bloggers, a local organization dedicated to bringing together bloggers and providing networking and resources. I designed their logo and also maintain their website and do videography for them.

Recap: Portland Bloggers Back to Design School Event

0.backtobloggingschool_introLast Saturday, the Portland Bloggers group met for our annual Back to School Event at Portland Community College. With a schoolhouse theme (cue 2B yellow pencils, lined paper, gold spray-painted clipboards, and polished red apples), the event focused on blog design and unifying the look and feel of your online presence.

backtobloggingschool_audiencebacktobloggingschool_beeAfter a short meet-and-greet and welcome from Portland Bloggers founder Jenni Bost from A Well-Crafted Party, Suzannah Hamlin-Stanley from Create/Enjoy spoke to the group about what branding actually is. (Hint: it’s different from marketing and is a more subtle pull of your audience, rather than an overt push, of your message.)

backtobloggingschool_brandingWith a background in advertising and years running the successful blog Adventures in Dressmaking, Suzannah helped impart a better understanding of how branding impacts your blog.


Left: Portland Bloggers’ founder Jenni from A Well Crafted Party, Right: Suzannah from Create/Enjoy working the camera for our “class” photos.

backtobloggingschool_snacks2 Designer Sze Wa Cheung then spoke about blog design, segmenting current blog design trends into 2 major ones: the Infinite Scroll design (think Pinterest) vs. the Category Showcase design, and offering notes about good design (like effective use of font, white space, thinking about the readability of your blog, your post-dividers, and your color palette).

backtobloggingschool_carlyAfter a short break I then took the podium and presented my talk on How to Create a Style Guide for Your Blog. I also announced the top secret project I’ve been working on for awhile! (I’ll be sharing the full announcement here tomorrow!!)

backtobloggingschool_bloggersWe then had a final wrap-up with a number of questions from our fellow bloggers: where to find technical help resources online (Answer: Google is best for a specific question, and the Help/Forums for your specific platform, but W3Schools is always helpful for coding!), whether to start on Blogger, WordPress, Tumblr, or Squarespace (Answer: keep your end goal in mind; if you want to turn it into a money-making business and are okay with a learning curve in the beginning, I’d recommend WordPress, but if you’re blogging as a hobby or want the simplest interface, choose Blogger, Tumblr, Squarespace, or Wix), ways to add text to images or edit graphics (Photoshop, PicMonkey), where to get on-brand social media icons (the answer to that TOMORROW!), how to ensure color consistency when printing your logo vs. how your logo looks online (choose CMYK color profile in creating your for-print logos/branding; try to choose PANTONE colors whenever possible).

backtobloggingschool_takingphotosAll the slides that were presented at the event will soon be available to view.

Thanks so much to everyone who came out for the event – it was wonderful to meet all of you and get to know some fellow Portland Bloggers better!

Hope to see you at the next event!


Reminder: Back to School with Portland BloggersEvent – TOMORROW!

back-to-schoolThis week has indeed been a crazy one while I’ve been prepping for my talk tomorrow at the Back to School with Portland Bloggers Blog Design event. I’ve been putting the final touches on my slides and my speech, and I’ll be talking about

How to Create a Style Guide for Your Blog

In addition, we have another designer (the talented Sze Wa Chung!) coming in to talk about blog design – and this is something you won’t want to miss!

We still have a few tickets left – get yours below while there’s still time!

Buy Tickets: Back to School with Portland Bloggers Event

Hope to see you guys and gals there!

Join Us at the Annual Back to School with Portland Bloggers Event!

back-to-schoolYes, Pacifc Northwest peeps, it’s that time of year again – the leaves start turning, the air is crisp, grumpy children are bemoaning school starting again (and I speak from experience)…and it’s the Portland Bloggers annual Back to Blogging School event.

And you won’t want to miss this one!

This year we will be discussing blog design and branding. Join us for an informative morning of learning about furthering your blog brand through good visual communication, designing at home or working with a pro to create custom graphics and layout, and making consistency and clarity easy in your ongoing blogging!

We have several local designers giving presentations, including yours truly: ME! I’ve be giving a presentation on How To Create a Style Guide for your blog – and announcing this big, top-secret project I’ve been working on (and if you’re a blogger, you definitely won’t want to miss it!)

Buy tickets to Back to School with Portland Bloggers: Blog Design

Date: Saturday, Sept. 27

Time: 10 AM – 12:30 PM

Location: Portland Community College, Sylvania Campus, 12000 SW 49th Ave. TCB Building, Room 218

Spots are limited, so buy your ticket now!!

They say that content is king for building a blog – but a beautiful, professional digital space to share the content is queen!

I hope to see you gals and guys there!