Archive of ‘Events’ category

Recap: Portland Bloggers Back to Design School Event

0.backtobloggingschool_introLast Saturday, the Portland Bloggers group met for our annual Back to School Event at Portland Community College. With a schoolhouse theme (cue 2B yellow pencils, lined paper, gold spray-painted clipboards, and polished red apples), the event focused on blog design and unifying the look and feel of your online presence.

backtobloggingschool_audiencebacktobloggingschool_beeAfter a short meet-and-greet and welcome from Portland Bloggers founder Jenni Bost from A Well-Crafted Party, Suzannah Hamlin-Stanley from Create/Enjoy spoke to the group about what branding actually is. (Hint: it’s different from marketing and is a more subtle pull of your audience, rather than an overt push, of your message.)

backtobloggingschool_brandingWith a background in advertising and years running the successful blog Adventures in Dressmaking, Suzannah helped impart a better understanding of how branding impacts your blog.

backtobloggingschool_snacksbacktobloggingschool_jenniandsuzannah

Left: Portland Bloggers’ founder Jenni from A Well Crafted Party, Right: Suzannah from Create/Enjoy working the camera for our “class” photos.

backtobloggingschool_snacks2 Designer Sze Wa Cheung then spoke about blog design, segmenting current blog design trends into 2 major ones: the Infinite Scroll design (think Pinterest) vs. the Category Showcase design, and offering notes about good design (like effective use of font, white space, thinking about the readability of your blog, your post-dividers, and your color palette).

backtobloggingschool_carlyAfter a short break I then took the podium and presented my talk on How to Create a Style Guide for Your Blog. I also announced the top secret project I’ve been working on for awhile! (I’ll be sharing the full announcement here tomorrow!!)

backtobloggingschool_bloggersWe then had a final wrap-up with a number of questions from our fellow bloggers: where to find technical help resources online (Answer: Google is best for a specific question, and the Help/Forums for your specific platform, but W3Schools is always helpful for coding!), whether to start on Blogger, WordPress, Tumblr, or Squarespace (Answer: keep your end goal in mind; if you want to turn it into a money-making business and are okay with a learning curve in the beginning, I’d recommend WordPress, but if you’re blogging as a hobby or want the simplest interface, choose Blogger, Tumblr, Squarespace, or Wix), ways to add text to images or edit graphics (Photoshop, PicMonkey), where to get on-brand social media icons (the answer to that TOMORROW!), how to ensure color consistency when printing your logo vs. how your logo looks online (choose CMYK color profile in creating your for-print logos/branding; try to choose PANTONE colors whenever possible).

backtobloggingschool_takingphotosAll the slides that were presented at the event will soon be available to view.

Thanks so much to everyone who came out for the event – it was wonderful to meet all of you and get to know some fellow Portland Bloggers better!

Hope to see you at the next event!

xo
Carly

Reminder: Back to School with Portland BloggersEvent – TOMORROW!

back-to-schoolThis week has indeed been a crazy one while I’ve been prepping for my talk tomorrow at the Back to School with Portland Bloggers Blog Design event. I’ve been putting the final touches on my slides and my speech, and I’ll be talking about

How to Create a Style Guide for Your Blog

In addition, we have another designer (the talented Sze Wa Chung!) coming in to talk about blog design – and this is something you won’t want to miss!

We still have a few tickets left – get yours below while there’s still time!

Buy Tickets: Back to School with Portland Bloggers Event

Hope to see you guys and gals there!
xo
Carly

Join Us at the Annual Back to School with Portland Bloggers Event!

back-to-schoolYes, Pacifc Northwest peeps, it’s that time of year again – the leaves start turning, the air is crisp, grumpy children are bemoaning school starting again (and I speak from experience)…and it’s the Portland Bloggers annual Back to Blogging School event.

And you won’t want to miss this one!

This year we will be discussing blog design and branding. Join us for an informative morning of learning about furthering your blog brand through good visual communication, designing at home or working with a pro to create custom graphics and layout, and making consistency and clarity easy in your ongoing blogging!

We have several local designers giving presentations, including yours truly: ME! I’ve be giving a presentation on How To Create a Style Guide for your blog – and announcing this big, top-secret project I’ve been working on (and if you’re a blogger, you definitely won’t want to miss it!)

Buy tickets to Back to School with Portland Bloggers: Blog Design

Date: Saturday, Sept. 27

Time: 10 AM – 12:30 PM

Location: Portland Community College, Sylvania Campus, 12000 SW 49th Ave. TCB Building, Room 218

Spots are limited, so buy your ticket now!!

They say that content is king for building a blog – but a beautiful, professional digital space to share the content is queen!

I hope to see you gals and guys there!

xo
Carly

Portland Bloggers Annual Picnic This Saturday!

portlandbloggerssummerpicnicteaserCalling all Portland-area bloggers and Portland Bloggers members!

This Saturday we are having our Annual Friends & Family Picnic that is guaranteed to be a fun time for all! Come one, come all, bring the kids, bring the fam, and enjoy your picnic lunch, games, networking, and chatting about all things blogging!featuredsliderimg_test4Date: Saturday, July 26

Time: 11:00 AM – 2:00 PM

Location: a park in SE Portland (cannot be advertised due to Portland Park Association rules; register to go and you’ll receive the location info)

Bring: your own picnic lunch. If you like, bring a dish to share, or games to play (optional).

Get Your Free Ticket Here
(we ask that you get a ticket just so we can estimate the number of people to expect)

Hosted by the Portland Bloggers Organizers:

Jenni of A Well Crafted Party
Suzannah of Adventures in Dressmaking
Bee of The Spicy Bee
Macey of Motormouth Studios
Carly of Chic Steals
Rachel of Tossing the Script

If you’re in the area, we’d love to meet up with you!

See you there!

xo

Carly

Recap: Portland Bloggers Holiday Mingle Event

holidaymingletimechangeOn Wednesday, October 16 I had the pleasure of attending the Portland BloggersHoliday Mingle with PR Professionals event (yes, my recap is a little overdue!;-) Let me just say: what a fabulous event! Being able to hear from some truly experienced and business-savvy PR ladies was so worthwhile, and I jotted down notes furiously (in-between Tweeting out all the great info!)

HolidayMingle_CH_6-640x426Organized by Portland Blogger organizer Bee from The Spicy Bee, the Holiday Mingle event brought together local PR company Little Green Pickle and a number of bloggers raring to hear their advice. In addition, Little Green Pickle’s office was filled with local Portland vendors supplying us with fantastic bite-sized treats and tastes of their wares. From homemade salmon chips by The Bent Brick ($6 at the NW Marshall St location) to Olympic Provisions’ flavored salamis (available for order online here and I recommend all of them but especially the Cacciatore!) to Double Dragon‘s variety of Banh Mi (available at the SE Division location) and deviled eggs.003holidaymingle-640x443HolidayMingle_CH_2-640x426

After noshing on all the deliciousness we sat down to hear a presentation from PR mavens such as Carrie Welch from Little Green Pickle, Meaghan Burns from Broussard Communications, Lisa Hill from Lisa Hill PR, Heather Jones from Heather Jones Consulting, and Vicky Hastings from Maxwell PR. They touched on a variety of topics including how big of a following a blogger should have before reaching out to a PR company (1000 readers is a good rule of thumb, they agreed, but often reader engagement through comments, retweets, shares etc. is more important than just numbers), what kind of bloggers are a good fit for what kind of brands, and as a blogger, how to work with a brand and make it into a relationship. Here are a few things I Tweeted out during the event:


(And if you’re not able to make it to any of the Portland Bloggers events – or don’t live in the area- you should Follow me on Twitter if you’re not already because when I’m at an event I’ll post tons of great tips and advice from the pros about blogging, social media, etc!)

During the evening, due to the sheer volume of Tweets all the bloggers and vendors and PR reps were putting out there tagged #holidaymingle, it actually trended on Twitter in the Pacific Northwest region! How cool is that?

If you are a local blogger looking to attend some of our upcoming events, definitely check out the Portland Bloggers site to connect with us! Likewise, if you are a vendor, PR professional, website dev company, social media marketer…or anything that might be of interest to our large group of bloggers (over 300 now!!), drop us a line to see how we can connect you and your services to our network.

You can also read the official Portland Bloggers recap of the event here.

xo
Carly

Photos by Macey Snelson & Chloe from Little Green Pickle – thank you!!

Lucky FABB 2013 Event Recap and My Trip to New York City

0.luckyfabb_introphotoHello all! Now I am finally back on the West Coast again, after spending the last 4 days in New York attending Lucky FABB. What an amazing experience! If you’ve been following along on Instagram or Twitter, you may have seen my quick updates and snapshots of the fun. It was such a whirlwind trip – and though I’m glad to be home – I wished it could have lasted longer. Here are some of the highlights from the event: (more…)

Back to School with Portland Bloggers Event Recap

pdxbloggers_backtoschool1Today, in the midst of strong thunderstorms, high gusts of wind, and a record-setting amount of rainfall this weekend, I ventured out to attend the Portland Bloggers September Meetup: Back to School with Portland Bloggers.

pdxbloggers_backtoschool7We took over Studio Space in SW Portland for the 2-and-a-half hour presentation on Making Money Blogging (#makemoneyblogging, which you might have seen mentioned on @PDXBloggers Twitter feed throughout ;-)       pdxbloggers_backtoschool2With drinks sponsored by Black Rock Coffee Bar and yummy snacks, we were treated to presentations from Jenni, the founder of Portland Bloggers (from AWellCraftedParty.com), Suzannah (AdventuresinDressmaking.com) and Bee (TheSpicyBee.com). We also had the pleasure of hosting CPA Jackie Wheatley from Rainbow Tax & Accounting who offered up some great advice about accounting for bloggers, Kim from Todays Creative Blog who shared her own story of success in becoming a full-time professional blogger, and Tarun and Pepper from Recomonk who introduced Recomonk as a way to help consolidate affiliate links and recommended products into a single interface. (I jotted down a ton of great info to implement on my blog!)pdxbloggers_backtoschool6pdxbloggers_backtoschool3pdxbloggers_backtoschool4pdxbloggers_backtoschool8pdxbloggers_backtoschool5pdxbloggers_backtoschool10pdxbloggers_backtoschool9There was so much useful information, “class photos” taken which will be turned into a “yearbook” online (and available for download soon from the Portland Bloggers website), free patterned notebooks, pencils, and M&M packs, delicious snacks (YUMM prosciutto and provolone rolls and dark chocolate almond bark!) and valuable time networking with other fellow bloggers (over 30 in all!). Overall it was a huge success as an event – and hopefully something we can repeat again later in the year for those who weren’t able to make it this time around.

pdxbloggers_backtoschool11What I wore to the event…outfit deets coming soon!

Check out PDXBloggers.com/blog for the Powerpoint slides from the event in case you missed it (will be uploaded soon!) – or would like the information to have at your fingertips to review and keep on hand.

So glad to meet up with my fellow bloggers and Portland creatives – and hope to see you all again at the next event!

xo
Carly

I volunteer with Portland Bloggers to do their graphic design, website design/maintenance, and video work, as well as attend events when they mesh with my schedule. Have any questions about blog-related branding/graphics/visual stuff? Send them my way and they can be addressed on the Portland Bloggers blog or in a future video tutorial!

West Elm Flower Recipe Book Event with Studio Choo

flowerrecipebook_10Last week I had the pleasure of attending an event celebrating the release of Studio Choo‘s The Flower Recipe Book at West Elm in Portland’s Pearl District. flowerrecipebook_8Leading the event were authors Alethea Harampolis and Jill Rizzo of Studio Choo, a renowned floral design studio in San Francisco. flowerrecipebook_1They provided tons of tips and tricks for creating beautiful floral arrangements, including creating a bed of greenery at the mouth of the container for the larger flowers to sit on, cutting flowers so their heads would sit right at the container rim, and planning the arrangement around a few key blooms. flowerrecipebook_4The wealth of greenery and gorgeous blooms available to us was breathtaking: enormous peonies, sweet pea, daisies, liliacs, ranunculus, and tulips dotted the benches at West Elm in a carpet of pinks and reds. flowerrecipebook_2flowerrecipebook_7flowerrecipebook_3flowerrecipebook_6We all walked away with a beautiful arrangement we made, a West Elm container, a pair of shears, and a signed copy of the Flower Recipe Book from Jill and Alethea. It was a fun night of learning and a great way to DIY a floral centerpiece for my dining room table.

flowerrecipebook_5flowerrecipebook_9 flowerrecipebook_11If you’re interested in flower arranging at all and are looking for a lovely book to help guide you (as well as jam-packed full of breathtaking photos, a stunning coffee table book in its own right), The Flower Recipe Book provides over 40 step-by-step “recipes” to create your own perfect arrangement, as well as longevity tips and tricks and a host of unusual and tips and tricks to gorgeous arrangements.
flowerrecipebook_10

xo
Carly

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